Tuesday, August 25, 2009

Business Philanthropy Has Some Fun

Combining social media, business and philanthropy helped one needy and Detroit area family find housing and get back on their feet.

Last May the Live to Give Foundation was chosen as the recipient of the first Detroit Charity Tweetup. The Detroit firm, Identity Marketing and Public Relations rallied 6 corporate sponsorships and more than 100 Detroit Twitter users that attended a Tweetup at Bar Louie of Novie, which helped raise over $1,500 for the Shuck family of Rochester Hills. These sponsors each donated $1 for every person that showed up and that support made the event successful:

Not to minimize the pain and difficulties that so many people in the world experience, but there are ways to have some fun and do some good for the world- and businesses in the Detroit area chose to do just that.

In his message to me, Ryan Doyle the Founder and Director of the Live to Give Foundation wrote:"Philanthropy is so important for businesses to take part in".

Live to Give Foundation is made up of a team of 8 college graduates of which 7/8 are all under 23 years old. This that they has are very proud of and people really enjoy to hear. "We are young minds with big hearts trying to inspire our generation into action."

Right on Ryan!



Live to Give Foundation said...

Thank you Lalia for taking the time to write this blog and promote our hard work. It's awesome reinforcement that our passion is catching people's eye. Keep up your positive work and I will be keeping up with the blog! Be well.

Brandon Chesnutt said...


Thank you for the excellent recap of our first Detroit Charity Tweetup.

When we first decided to host such an event, our expectations were modest. However, by the end of the night, we were blown away by the amazing amount of community support we had received.

While we plan to host additional charity tweetups in the future, other Detroit-based charitable organizations have already followed our model and have hosted their own tweetups.

It's a great example of using social media for social good.

Brandon Chesnutt
Identity PR/iDetroit Leadership Team

Kevin said...

Hey Lalia,

Thanks again for writing such a great piece about Live to Give! It sounds great and we are now very excited to follow you and your blog! Hope to meet with you soon in the future.

Kevin Smith
Assistant Director
Live to Give Foundation