Tuesday, June 1, 2010

Ecojot : Using the Philanthropic Model of Buy One Give One, Workbooks for Kids Around the World

Ecojot makers of 100% post-consumer recycled paper products donates school supplies to kids in need around the world through their corporate giving model  "buy one, give one".  For every Recycled Journal, Notebook, Sketchbook, or Calendar that is sold, they will donate and ship workbooks to children who cannot afford school supplies. Partnering with the Ve'ahavta KinderKits Program, their first shipment was sent along with medical supplies to Zimbabwe.

Originally called the Mirage Paper Co., three years ago Mark Gavin the head of marketing and his sister,Carolyn, embraced the trend of businesses taking on social responsibility by becoming more green as well as giving to social causes in the world. Mark and Carolyn  developed a  line of  green stationary made entirely from waste material that is locally made in Canada. Their products use acid-free  processed chlorine free paper, glues are vegetable based and  bio-degradable, paper is made from recycled materials, and all packaging is corn based
    Ecojot's corporate giving also supports the non-profit environmental organization Canopy, that works to protect all the world's forests, species and climate. They are proud to donate $1 from the sale of each 'bou" (as in caribou) journal to Canopy which is promoting the protection of the boreal woodland caribou an endangered species in Canada.

    Ecojot joins the inspiring list profiled here at BusinessThatCares, of other businesses that have adopted the buy one give one business giving model like Toms Shoes, and Socks for Happy People, as well as triple bottom line companies, with their commitment to people, planet, and profit such as Better World Books.

    Their products are both colorful and beautiful and can be purchased in stationary stores all over the US and Canada. You can follow their inspiring story on their blog: Jot and Dot.

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