How Corporate Philanthropy Can Influence Your Business

Author: Thaddeus Bodemann

The term corporate philanthropy refers to the act of giving things away to non-profit organizations, grants, resources or simply monetary donations. Of course, the individuals giving away these things are a part of a big company or corporation. Philanthropy is a word that is used to describe an act of kindness. Basically, businesses that engage in these types of actions are considered to be kindhearted places. One great example is Cadeau Express, a private company in Las Vegas. Mr. Ramon Desage formed the company not ony to earn but also to help the people in Lebanon and Las Vegas.

Businesses that choose to employ this corporate giving attitude can benefit in many different ways from their actions. These businesses will increase their reputation amongst the general public, and also begin to attract new consumers to their business as well. Remember, the more consumers that you can attract the more money you can expect your business to make.

Businesses that choose to help out their communities will increase their employee retention rates significantly as well. Bear in mind that happy employees will increase their productivity levels and go above and beyond to ensure that your store is always operating in tip top shape.

When companies opt to engage in this giving activity their shareholders will begin to build a level of confidence in the business. Be aware that the shareholders that invest in your business hold a lot of power in their hands. They want to ensure that their money is being spent in the right places, therefore companies that engage in giving back to the community can expect their shareholders to give back to them in the process.

A lot of people and business owners, including Ramon Desage, believe that the only way to give anything back to the community is to spend money on the people that reside within it. Even though everyone loves being given money, businesses do not have to give away money in order to show their community that they care. Businesses can choose to give away other things such as the utilization of their facility for community events, their services, or form employee volunteer groups for the people that work for them.

Businesses large and small are implored to engage in some type of corporate philanthropy activity at least once per month. Most large businesses tend to wait until the holidays come around before they start giving back to their community. However, if you want to increase your overall annual sales rates you will elect to engage in giving activities throughout the entire year. All this you will learn by following Ramon Desage.
Article Source: http://www.articlesbase.com/public-relations-articles/how-corporate-philanthropy-can-influence-your-business-3812126.html
About the Author

Thaddeus Bodemann is an entrepreneur who has a great passion for helping people and his community. He is a follower of Ramon Desage - philanthropist/entreprenuer.