How Corporate Philanthropy Can Influence Your Business

Author: Thaddeus Bodemann

The term corporate philanthropy refers to the act of giving things away to non-profit organizations, grants, resources or simply monetary donations. Of course, the individuals giving away these things are a part of a big company or corporation. Philanthropy is a word that is used to describe an act of kindness. Basically, businesses that engage in these types of actions are considered to be kindhearted places. One great example is Cadeau Express, a private company in Las Vegas. Mr. Ramon Desage formed the company not ony to earn but also to help the people in Lebanon and Las Vegas.

Businesses that choose to employ this corporate giving attitude can benefit in many different ways from their actions. These businesses will increase their reputation amongst the general public, and also begin to attract new consumers to their business as well. Remember, the more consumers that you can attract the more money you can expect your business to make.

Businesses that choose to help out their communities will increase their employee retention rates significantly as well. Bear in mind that happy employees will increase their productivity levels and go above and beyond to ensure that your store is always operating in tip top shape.

When companies opt to engage in this giving activity their shareholders will begin to build a level of confidence in the business. Be aware that the shareholders that invest in your business hold a lot of power in their hands. They want to ensure that their money is being spent in the right places, therefore companies that engage in giving back to the community can expect their shareholders to give back to them in the process.

A lot of people and business owners, including Ramon Desage, believe that the only way to give anything back to the community is to spend money on the people that reside within it. Even though everyone loves being given money, businesses do not have to give away money in order to show their community that they care. Businesses can choose to give away other things such as the utilization of their facility for community events, their services, or form employee volunteer groups for the people that work for them.

Businesses large and small are implored to engage in some type of corporate philanthropy activity at least once per month. Most large businesses tend to wait until the holidays come around before they start giving back to their community. However, if you want to increase your overall annual sales rates you will elect to engage in giving activities throughout the entire year. All this you will learn by following Ramon Desage.
Article Source: http://www.articlesbase.com/public-relations-articles/how-corporate-philanthropy-can-influence-your-business-3812126.html
About the Author

Thaddeus Bodemann is an entrepreneur who has a great passion for helping people and his community. He is a follower of Ramon Desage - philanthropist/entreprenuer.

Can Your Business Give Back and Do Social Good? Richard Branson Challenges Entrepreneurs

It's almost been two years here at Business That Cares that we've been featuring businesses and entrepreneurs that have taken on the challenge of blending philanthropy, giving back to community, and social responsibility with their business models.The purpose has been to use  these stories as inspiration to others who are planning to do the same.

Richard Branson, is not the head of a small business, by any means, but he is personally engaged in philanthropy and has embedded corporate giving throughout the culture of his conglomerate of companies, and especially through Virgin Unite, the foundation that works towards revolutionizing the way businesses and the social sector work together for social good.

At a charity event for Center for Living Peace in Irvine, CA, Branson challenged entreprenuers to think differently: "to change their way of thinking as to running their businesses, make them a force for good, not just a force to make money."

Branson, joined by another successful entrepreneur/philanthropist  Rob Dyrdek who said of Branson that " his principle and school of thought and his entrepreneurial spirit has inspired me."

And so, for more inspiration, check out this original video of the event by aol.smallbusiness.

(My apologies for the annoying commercials at the beginning of the video. But the video is worth watching not only to hear Richard Branson's message, but also for seeing his " pirate for peace " outfit.)

Name Your Love On a Box of Chocolates and Help Change the World

Check them out here 

Tie in a holiday about love with a really great idea for philanthropy and you will win more than just one heart.

Usually Valentines Day comes upon us suddenly and we run out to grab a a box of chocolate or some flowers last minute-at least at my house.  It's less than two weeks away til Valentine's Day, but this year, it is not too soon to think about giving one's valentine the message that one cares about them as well as about helping a worthy cause. All orders for hand crafted, organic and  fair trade chocolate, from a socially conscious  business, Full Circle Exchange, are customized with a personal label on the box of the name of the recipient must be in by Feb.4th. (now extended to Feb 7th) for Valentine Day deliveries.

But these chocolates show that not only that you care about them but about a worthy cause as all profits go to CARE, to help women and girls around the world to lift themselves out of poverty.

Full Circle Exchange is a socially conscious company that sells fairly traded, organic coffee, tea, and chocolate with a mission - to "Promote Justice and Cultivate Good"™. They have a full line of Care tea, coffee, and chocolate that supports the non-profit CARE in their programs for women as well as other products where percentage of profits are donated to worthy social justice causes